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Belarus, Minsk

9 Kulmana street 220100
+375 29 310 10 10

UK, London

Unit 324, Edinburgh House, 170 Kennington Lane, London SE11 5DP
0 746 473 71 76

Reality architects

by GkeyLab
en ru
© 2019 Website created by Jazz Pixels
by GkeyLab

VR/AR in Sales and Marketing

Using cutting edge technologies such VR/AR/MR, our solutions deliver greater KPIs and reduce costs

VR/AR in Learning and Training

Allows to simulate work-related situations in order to practice job skills more effectively and at lower costs

VR/AR and Big Data

We are experts in collecting and translating data from VR/AR devices to meaningful results

The Parallel provides custom software solutions using VR/AR/MR technologies and platforms for enterprises across the UK and worldwide.

Aiming to be a part of the value added chain at each stage of work with our customers The Parallel has built an array of XR solutions redefining enterprises

With our XR solutions our customers have been able to boost sales metrics, employees’ effectiveness, and business value.

Real Estate

Real Estate

Examples

  • Residential areas and city blocks
  • Villages, public accommodations, crossroads, bridges and etc.

Benefits

  • Sales conversion increase due to the customers better understanding of the subject of purchase
  • Sales process is fun for your client
  • Opportunity to cover all the advantages of the project

To whom it can be important:

  • Construction company
  • Investor

Health and Safety

Health and Safety

Examples

    High Risk Emergency Situations, Risk Assessment, Ergonomics

Benefits

  • Replicate any real-life emergency situation without putting anyone at risk
  • Allow your staff members to practice life-essential skills in the controlled environment
  • Educate employees about potential work-related hazards
  • Reduce training costs by eliminating the need to hire necessary equipment
  • Collect and analyze data on employees’ learning and training performance

    • To whom it can be important:

      Stakeholders within Corporate and Public sectors

    Data Collection

    Data Collection

    Examples

    Time spent, areas observed, speed of reaction, steps taken, visual observation, emotions experienced, selection made, completion score, etc.

    Benefits

    • VR serves as a perfect playing field for behavioral data collection
    • Every user experience provides data backlog
    • Data is essential information that allows to make strategic decisions
    • Data provides truthful information for sales, marketing, training retention departments

    To whom it can be important:

    All stakeholders

    Goods of ranging values

    Goods of ranging values

    Examples

    Cottages, villas, houses

    Benefits

    • Easy instrument to help people choose their houses and interior
    • Possibility to develop the required design view

    To whom it can be important:

    • Manufacturers and sellers of standard constructions
    • Construction company

    Operational Processes

    Operational Processes

    Examples

    Manufacturing, construction, engineering, healthcare

    Benefits

    • Improve operational processes and ensure regulatory compliance
    • Simulate operational process to identify inefficiencies
    • Educate employees about operational workflows and equipment involved
    • Reduce training costs by eliminating the need to recruit trainers
    • Improve training effectiveness by replicating real life process in VR/AR environment
    • Collect and analyze data on employees’ learning and training performance

    To whom it can be important:

      Stakeholders within Corporate and Public sectors

    API (ERP, e-learning)

    API (ERP, e-learning)

    Examples

      Sales Cloud, Service Cloud, ERP, E-learning

    Benefits

    • Automatic integration with known platforms allows to automate data entry processes
    • Built-in analytics allows to automate decision making process
    • Take charge of the learning and training process
    • Increase your sales by relying on truthful data
    • Create more effective marketing campaigns by reaching the right audience

    To whom it can be important:

      Sales, Marketing, Training, Retention Departments within Corporate and Public Sectors

    Exhibitions, tenders, presentattions

    Exhibitions, tenders, presentattions

    Examples

    Factories, power stations, airports and railway stations, business centers, parking areas

    Benefits

    • Easy way to convince the investors
    • Simplification of the city authorities approval procedure

    To whom it can be important:

    • Project organization
    • Investor
    • Architectural agency
    • Construction company

    Education

    Education

    Examples

      Natural sciences, social sciences, behavioral sciences, spiritual sciences

    Benefits

    • Innovative and exciting ways to learn
    • Increase student engagement and knowledge retention
    • Assist students with specific educational needs
    • Simply adopt course materials
    • Collect and analyze data on students’ learning performance

    To whom it can be important:

      Students and Teachers in Academic Institutions

    AI and Data Analysis

    AI and Data Analysis

    Examples

      Operational Automation, Strategic Decision Making Support

    Benefits

    • Built-In analytics allows to provide the full picture on the organisational level
    • AI allows to allocate the best match option for the given decision options
    • Justification backed-up by truthful data
    • Saves hours in labour time for data analysis and decision making
    • Take charge of the learning and training process
    • Saves costs and brings greater revenue increasing company’s value

    To whom it can be important:

      Management and Shareholders within Corporate and Public Sectors
    VR/AR in Sales and Marketing
    VR/AR in Training
    XR and Big Data
    Benefit of using VR/AR in sales
    Core business advantages of VR/AR in sales
    Improve Learning & Training Effectiveness with VR/AR
    Benefits of VR/AR Training
    Implementation and Support
    • Impress your customers with immersive VR tours
    • Demonstrate your products remotely and save your customers time and money
    • Build emotional attachment between your company and your business partners
    • Increase the effectiveness of your marketing department by providing additional tools that enhance audience communication and save money at the same time
    • Use CRM integration to automate key business processes and provide more information for strategic moves
    • Pain Points. For every project we assign a dedicated business consultant that helps your organisations to identify the pain points that can be resolved by VR/AR solution
    • Business Case. We support your organisation in defining the business case for the given solution outlining potential ROI
    • Business Process Integration. Dedicated Business Consultants will works alongside your organisation ensuring that solution is embedded into business processes
    • Training. Dedicated Business Consultants ensure that relevant training is provided to all
    • Timeliness. We are proud to be known as the fastest and most efficient service providers in our sector leaving happy customers behind
    • Support. All our solution come with the warranty ensuring that we deliver SLA that are upbeat to our values
    • Boost customer engagement with stunning Virtual Reality real estate tours
    • Showcase globally caring about your client by saving their time and money by providing remote tours
    • Build emotional connections by offering your client a chance to visit their future home until the point it has been built yet
    • Reinforce your marketing through creative freedom associated with creation of any kind of marketing content from VR application, saving marketing departments money.
    • CRM Integration & Data Analytics. VR/AR integrated with CRM automates sales and marketing processes allowing to make better informed decisions seamlessly
    • Skill-oriented training: provides users with skill-specific training guidance in a VR environment, helping end-users to acquire andpractice necessary skills
    • Scenario-based simulation: recreates risk scenarios allowing trainees to get into complex work-related cases teaching them on how to cope with specific tasks
    • Data analytics: collect and analyse employee learning and training results to track the performance
    • Integrations: integrations with E-learning and Service Cloud platforms allows to ensure to take full charge of learning and training performance
    • Improve Workflows. Take the full advantage of training in VR/AR to identify and fix gaps in your workflows by collecting trainees’ feedback.
    • Cost-efficiency. Developed once, VR/AR training solution can be used over and over again, making it a fixed cost decreasing overhead costs
    • Safety First. VR/AR-based training will help your employees to practice their skills and start acting in real-world situations with greater accuracy and awareness
    • Engagement and Retention. Use VR/AR to provide more engaging learning and training experience that allows to retain knowledge gained for lifetime
    • Photo 360, video 360
    • On-Site Training. VR/AR allows to have remote training experience decreasing your admin costs, and saving your employees time

    Virtual reality sales stand (showroom) for a development company

    Virtual reality sales stand (showroom) for a development company

    Project includes:

    • Whole district house-modelling
    • House interior and exterior changing options
    • Walk-around feature to integrate with the project
    • Full-cycle sales documentation preparation (renders, promo-video, photo 360, etc.)
    • Data collection, CRM integration

    Team:

    • Project manager
    • 3 Level-designers
    • 5 Modellers

    Tools:

    • Unreal Engine4
    • 3DS Max

    Period:

    • 6 weeks duration

    Emergency training simulator

    Emergency training simulator

    Project includes:

    • Integration with TeslaSuite
    • Recreation office
    • Filling the office with various emergencies (fire, smoke, collapse, etc.)
    • Data behavior analysis
    • Integration with e-learning platform

    Team:

    • Project manager
    • 2 Level-designer
    • 2 Modeller

    Tools:

    • Unreal Engine4
    • 3DS Max

    Period:

    • 5 weeks duration

    Virtual reality sales stand (showroom) for a development company

    Virtual reality sales stand (showroom) for a development company

    Project includes:

    • Creation of the entire development area
    • The ability to move around the interior of apartments
    • Walk-around feature to integrate with the project
    • Full-cycle sales documentation preparation (renders, promo-video, photo 360, etc.)

    Team:

    • Project manager
    • 2 Level-designer
    • 6 Modeller

    Tools:

    • Unreal Engine4
    • 3DS Max

    Period:

    • 6 weeks duration

    Gas station training simulator

    Gas station training simulator

    Project includes:

    • Learning module on technological processes
    • Training (situational) module on technological processes and emergency situations
    • Data collection and processing
    • Teacher workplace

    Team:

    • Project manager
    • 2 Level-designers
    • 2 Modellers

    Tools:

    • Unreal Engine4
    • 3DS Max

    Period:

    • 8 weeks duration

    Belarus, Minsk

    9 Kulmana street 220100
    +375 29 310 10 10

    UK, London

    Unit 324, Edinburgh House, 170 Kennington Lane, London SE11 5DP
    0 746 473 71 76

    Get in Touch

    Send us some details about your upcoming project and feel free to ask questions about our process. We’ll get back to you within the week

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